You're actually tolerant - but you can't understand Gen Z 's online affinity ? Then it's time to rethink! Contrary to classic prejudices, “digital natives” don’t just use mobile devices to play or chat.
On the contrary: the global web serves as an information basis for politics and society, nature conservation and social issues. You research open questions, read English-language specialist articles and debate with people who think differently.
As a result, Gen Z is considered to be well-educated and emotionally engaged. And figuratively growing up with a cell phone in hand, no file, no download and no technical progress presents them with problems. Numerous plus points from which your company can benefit.
Within the coming years, digital natives will dominate the global and Swiss labor market. You can view this with concern - or you can take advantage of their abilities. But to do this, you have to convey your employer attractiveness to Generation Z. Although you decide on hiring, the retirement of baby boomers and the ongoing shortage of skilled workers give Gen Z freedom of choice.
Having just entered the job market, the young people decide for themselves about their professional future – and have a very clear idea of it. With us you will find out how you can attract interested parties and how you can score points with applicants. So that your company continues to operate successfully in the future.
5 tips on how to attract Gen Z to your company
Generation Z is entering the job market at Austria Phone Number List the perfect time - at least from their perspective. The situation is tense and companies in all sectors desperately need specialists.
If you are also looking for new employees, don't miss the potential of the tech-savvy young talent. Meet applicants where they feel at home: on the Internet. With the following five tips, you are guaranteed to attract their attention and increase your attractiveness as an employer among Generation Z.

Rely on social media: Social media is the linchpin of your marketing measures. Present yourself on as many channels as possible - with a targeted approach and concise, unusual texts and images. Create a recognition effect through stringent storytelling and link from Instagram, TikTok and Co. to your internet presence.