The year is made up of many holidays and occasions during which people may be more inclined to one genre of reading rather than another. Let's take summer for example : for those who go to school these are the months of "holiday homework" , during which teachers often invite you to purchase one or more specific books. But summer is also the time for holidays and reading on the beach under the umbrella. With an SMS you could therefore encourage users to purchase books for the holidays or to read during the summer breaks.
Then there are many occasions during which Rich People Phone Number List friends, boyfriends and family members are more likely to exchange gifts: Christmas, Valentine's Day, Mother's or Father's Day , for example. So why not take advantage of these occasions to contact your customers and invite them to choose their gift at your bookshop ? An SMS shortly before the arrival of the holiday in question will encourage them to go to your store (or browse your ecommerce) to purchase the gift they are looking for. Request feedback from the customer SMS are also useful in the post-purchase phase, to collect information on the level of customer satisfaction with the service offered .
For this purpose, evaluation questionnaires are very useful , to be submitted via a link to a page previously created on your site if you have one, or a landing page created specifically. We recommend that you not only include closed-ended questions but also include a free text section, in which the user can report any problems encountered during the purchase phase. This information will allow you to get a clear idea of how the customer evaluates your service and understand what you could improve to ensure that those who come to your bookshop are increasingly satisfied and - consequently - to succeed in the aim of retaining customers as many readers as possible .