Poor analytical skills
Most website templates use older scripting technology that provides inaccurate website analytics.
DIY website builders often offer basic analytics or integrate with platforms like Google Analytics. However, they often lack advanced analytics that give you deeper insights into visitor behavior. Understanding who your users are, where they come from, what actions they take on your site, and when they drop out is essential to making data-driven decisions to optimize your site and improve user experience. These builders don’t usually offer insights into bounce rates, conversion funnels, user flows, or event tracking.
In contrast, professional web development services can implement comprehensive analytics tools that provide these key insights and more. They can also set up custom tracking for specific goals, helping you measure the exact ROI of your website.
- Who will write the content?
Building your own website means you’ll have to spend time updating your blog, events, etc. Hiring a web designer can save you from that extra work.
DIY website builders often fail when it comes to communicating your professional expertise, such as in the medical, legal, or engineering fields. These platforms work well for generic content, but they don’t do so effectively when it comes to showcasing the nuances, terminology, and specific needs of a professional field.
On the other hand, a professionally developed website allows you to create customized content that informs your audience and highlights the unique aspects of your expertise and profession. Professional developers and copywriters have the ability to present this professional website content in a user-friendly manner that appeals to industry professionals and the average person, thus ensuring that your website effectively engages all of your visitors.
Technology is always changing. When you build a resource data website as a DIY project, you have to learn some aspects of coding. As you become familiar with these technologies, you will use newer and better ones. Hire an experienced web designer who will not struggle to incorporate these new technologies.