The solicitation requirements for the campus marketing competition include solicitation objects, solicitation time, basic requirements and instructions; the main subjects are the pharmaceutical marketing major, pharmacy major and biopharmaceutical technology major; the competition is conducted in teams, with 3 people in each team; the basic requirements for marketing plans are mainly for the planning content, requiring the original planning plan to be more than 4,000 words, and the paper plan to be submitted within a time limit, printed on A4 paper according to the typesetting format requirements. The writing outline consists of three parts: market analysis, marketing strategy, and action planning. Each participating team is required to conduct a detailed market analysis based on the selected enterprise or product, service, etc., and review and summarize the important information required to determine the effective marketing strategy. The main contents include: the company's goals and tasks, market status and strategies, major competitors and their advantages and disadvantages, and analysis of the internal and external marketing environment. The marketing strategy includes a detailed description of the target market served and the marketing mix involved in each target market. The specific contents mainly include: marketing goals, target market description, market positioning, marketing mix description, etc. Action planning is the last part of the marketing plan. This part needs to point out the specific activities required to complete the marketing strategy and evaluate the final marketing strategy. It is the highlight of each marketing plan. Each participating team is required to formulate marketing activity steps for the selected product or service. The content of the activity includes clarifying the time and how to carry out the activity, etc. It is philippines numbers necessary to specify the personnel and budget required for participating in the specific activity. Finally, the marketing activities carried out are evaluated. The evaluation process mainly describes in detail whether the marketing activities are completed on time and whether the marketing activities are carried out in the right way.