Once you have your logo, save it in a variety of file formats, such as and , including versions with transparent backgrounds. Then it will be very easy to upload your logo wherever you want to use it. Choose your brand palette a brand palette is a set of complementary colors that you use in your branding. Creating a successful brand color palette does the following: create a cohesive and recognizable look. The red color of the coca-cola can stands out on the shelf, leaving a lasting impression and evoking certain emotions. 's palette of gold, green and red are all colors associated with wealth. Where before you had to study color theory to get a palette that worked, now you can do it with the click of a button using tools like .
The tool generates a palette in seconds and you can croatia dataset continue until you find one that works. You can even save your favorite colors and build a palette around it. Brand color palette example: another useful tool is . It has a variety of features, including the ability to extract colors from images and let you save them as color palettes. See how it works below. Screenshot source of a tool for extracting color from photos: when choosing a color palette, choose colors that reflect your brand’s personality and resonate with your target audience.
Color can mean many things. Blue represents trust and openness, which is why many banks use it, while red represents passion and excitement, which is why it works for coca-cola and coca-cola. Choosing tools that resonate with your brand’s personality means considering the emotions the color evokes and choosing the right colors. Check out the image below to see the main associations of common colors. This diagram shows the main associations of some common colors. Consider industry expectations when choosing colors. Going up against your competitors can make your brand stand out and stand out from the crowd.