Search engines are a key element in the world of digital B2C marketing. The majority of internet users, uruguay telegram data prefer Google and often click on sites that appear at the top of search results.
To succeed in this area, companies need to have a website with search engine optimized ( SEO ) content. The main goal is to rank high in search results, and to achieve this, it is critical to choose the right keywords that potential customers use to find products or services online.
Another common practice is advertising on Google, which requires careful optimization - from the number of words used to keywords in the titles and texts of ads. The official Google channel for entrepreneurs has training videos that will help you create an effective advertising campaign, launch your first ad, and correctly allocate your budget.