Finally, I hope all marketers can gain some inspiration from this article and find practices suitable for their own brands, or gain some insights to create excellent results in your Double
Marketing! What! You still don't know what the Analytics Report is!? Every marketer is eager to know the performance of their emails after sending them, so today we'll introduce the Analytics Report feature. What data reports does this feature provide, and how db to data can this data help us with subsequent marketing strategies? Let's take a look! What is an Analytics Report? First, let's understand what an Analytics Report actually is.
An Analytics Report includes all email open counts, click counts, bounce counts, and unsubscribe counts. Furthermore, it includes all email performance charts, link click-through rate charts, 72-hour sending performance charts, and customer geographic distribution maps.
All this data and information helps us understand customer preferences, categorize leads, send targeted emails, and effectively improve conversion rates. Advantages and Applications of Analytics Reports Without analytics reports, marketers cannot know the performance of emails after they are sent or the preferences of customers. They cannot send targeted emails to specific customer groups, resulting in lower open and click-through rates.
To avoid this, effectively utilizing analytics report data is a key to success. Through analytics reports, we can effectively see with the email, which customers clicked on certain items, compare which products are more popular with customers, and further segment customers based on their needs for precise marketing.